Real Estate and Internet Buyers - From An Internet Savvy Arizona Realtor®.
The Internet has become the great equalizer. Searching for property online has changed the way real estate is bought and sold. Home buyers searching on the Internet has increased from only 2 percent of buyers in 1995 to 77 percent in 2005. This Arizona Realtor loves to hear statistics like this coming form the National Association of Realtors. Why you ask? Before the internet buyers and sellers may have used a family member, friend or a local real estate company in their neighborhood to buy or sell property with.
The reason was pretty simple. This is a simplified explanation.
- Everyone did primarily the same thing to advertise or to find listings. Realtors used the newspaper, the mls and the services of a printing company.
Realtors relied heavily on third party sources because that's just the way marketing used to be. A Real estate company can not start a newspaper with a readership base large enough to make sense financial because of the costs involved. I don't think a real estate company wants to spend millions for equipment and personal just so they have a media outlet. I think we can agree on that.
Personal Internet knowledge
the Great Equalizer!
I have been marketing online for almost 11 years now. I have my own Website development and Internet marketing company that sells services to other real estate agents across the globe. Many Real Estate agents here in Phoenix, Arizona refer to me as an Internet Guru. Why? Because I have leveraged my internet knowledge into a success real estate career. Quite frankly I used to solicited my services to other agents in the Phoenix metro area in mid 1990's and many of them never even heard of the Internet. I, on the other hand had the Vision to see how the Internet could and would be used.
Sure there are many other webdesign companies out there . How is an un savvy agent or real estate company going to pick the right company to market your property? Also 99% of potential company's that another agent may pick to advertise your property online won't have the knowledge that I have gained over the past 11 years.
Sellers Read This B E F O R E you list with another Arizona Real Estate Company.
Sellers, the primary home finding method used by real estate buyers has changed drastically over the last 5 year . They now use the internet more than news papers and magazines combined.
According to" NAR" The National Association of Realtors. Technology is transforming how Americans buy and sell homes in unexpected ways, including how they work with real estate agents and brokers, according to one of the largest surveys of real estate consumers ever conducted. Home buyers searching on the Internet has increased from only 2 percent of buyers in 1995 to 77 percent in 2005.
To find out more please call me 602.488.4804
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